PromoTalks: The Official PPAI Podcast

PPB Presents: Company Rebranding - How To Get It Right

June 09, 2020 PromoTalks Season 1 Episode 5
PromoTalks: The Official PPAI Podcast
PPB Presents: Company Rebranding - How To Get It Right
Chapters
PromoTalks: The Official PPAI Podcast
PPB Presents: Company Rebranding - How To Get It Right
Jun 09, 2020 Season 1 Episode 5
PromoTalks

In this week's episode of the PPAI PromoTalks podcast, "Company Rebranding – How To Get It Right," Tina Berres Filipski, editor of PPB magazine, moderates a conversation with Anna Branch, marketing and brand strategist, and Carson Roncketto, chief operating officer, both of Fayetteville, Arkansas, distributor Creative. The company won a 2020 PPAI Gold Pyramid Award for its rebranding program.

The new podcast explores determining when it's time to rebrand, how to spot the indicators of a much-needed revamp, the steps it takes to reimagine a company's brand and how to know when you've got the right results. Tune in to listen to this insightful and helpful 36-minute discussion available free on Spotify and Apple Podcasts.

Show Notes

In this week's episode of the PPAI PromoTalks podcast, "Company Rebranding – How To Get It Right," Tina Berres Filipski, editor of PPB magazine, moderates a conversation with Anna Branch, marketing and brand strategist, and Carson Roncketto, chief operating officer, both of Fayetteville, Arkansas, distributor Creative. The company won a 2020 PPAI Gold Pyramid Award for its rebranding program.

The new podcast explores determining when it's time to rebrand, how to spot the indicators of a much-needed revamp, the steps it takes to reimagine a company's brand and how to know when you've got the right results. Tune in to listen to this insightful and helpful 36-minute discussion available free on Spotify and Apple Podcasts.